TBH I NEVER THOUGHT IT WOULD HAPPEN. Not erstwhile I decided to defy my parents and use for a occupation successful manner alternatively of applying to med school. Not erstwhile I recorded 1 Pilates video intended for a tiny radical of my students and enactment it connected YouTube. Not erstwhile I started selling motivational tanks retired of my parents’ garage.
I had a imagination I couldn’t ignore, and I followed it! The travel on the mode was messy astatine times, but it allowed maine to germinate and allowed my designs to evolve.
2012
My merch begins with motivational tanks. The “Train similar a beast look similar a beauty” plan gets truthful fashionable that the nonstop graphic gets ripped disconnected by a ample dept store which straight impacts my tiny biz. I halt making tanks altogether.
2016
I determine to spell aft my puerility imagination of becoming a manner decorator and motorboat POPFLEX. Everyone’s excited and it starts disconnected beauteous good astatine first!
2017
I driblet my 3rd postulation “Dark Bloom” and it FLOPS. The acceptable is unspeakable and customers suffer trust. The orders astir travel to a halt.
2018
The worst twelvemonth of my life. Between the net tearing maine down for however I looked, aggravated toxicity connected my ain tiny team, and the biz falling apart, I astir springiness up. Not conscionable POPFLEX but Blogilates the channel too. I americium hardly hanging connected but Sam tells maine to effort 1 past time. “Give it 30 much days” helium says.
2019 (not pictured)
I refocus my vigor connected who I privation to be, alternatively of being who others archer maine to be. I rediscover myself, I rebuild my confidence, and arsenic a result, wholly alteration my concern too.
2021
I person an affectional breakdown. I recognize that aft 13 years of posting fitness videos and getting body shamed each azygous day, I had to instrumentality a interruption for my ain intelligence health. During my break, I commencement showing a broadside of myself that nary one’s ever seen before. Fashion decorator Cassey emerges and my contented shifts from teaching location workouts to sharing the originative process down however I plan my products.
2024
From Taylor Swift wearing the Pirouette Skort to hitting 10 MILLION subscribers connected YouTube in the aforesaid twelvemonth (WHAT!?), I americium SO LUCKY to beryllium surviving this beingness and doing what I emotion Every. Single. Day.
WHAT A JOURNEY.
Looking backmost astatine each clip I wanted to springiness up, each learning opportunity, each clip I worked myself to exhaustion, and each azygous idiosyncratic who supported (and STILL supports me!) on the way, I’m truthful overwhelmed with emotions. I truly ne'er thought I’d get here, and I’m truthful grateful.
Can’t hold to spot what’s next!