Keurig Agrees $1.5M SEC Fine Over Pod Recyclability Statements

Keurig Dr Pepper Inc. agreed to wage a $1.5 cardinal good to settee U.S. Securities and Exchange Commission charges that the beverage institution made inaccurate statements regarding the recyclability of its K-Cup pods, the regulator said connected Tuesday.

Keurig successful 2019 and 2020 said investigating showed its K-Cup pods tin beryllium “effectively recycled,” adjacent though 2 of the largest U.S. recycling companies had doubts astir the commercialized feasibility of recycling them and did not mean to judge them, the SEC said successful a statement. Keurig did not disclose to investors the antagonistic feedback from the recycling firms.

The SEC recovered that with the omission, Keurig violated cardinal provisions of securities laws designed to support investors. In summation to the civilian penalty, the institution agreed to a cease-and-desist order, the regulator said.

A spokesperson for Keurig, which did not admit oregon contradict the SEC’s findings, said the institution is pleased to person resolved the substance and its K-Cup pods are made from a recyclable integrative that is wide accepted astatine curbside recycling systems crossed North America.

“We proceed to promote consumers to cheque with their section recycling programme to verify acceptance of pods, arsenic they are not recycled successful galore communities,” the spokesperson said.