Justina Blakeney x Hollywood Bowl Jazz Festival!

The Hollywood Bowl is astir apt 1 of my favourite places successful Los Angeles – music, nature, creativity swirling successful the unfastened aerial nether the stars – who wouldn’t emotion it?! You tin ideate however implicit the satellite I was erstwhile the Hollywood Bowl asked maine to plan the merch for the 2023 Jazz Festival!!! This was a imagination collaboration. I was truthful inspired that I instantly started sketching with a achromatic sharpie. Even though I ne'er shy distant from color, I wanted to archetypal conceptualize the designs successful achromatic and achromatic to spot what I was attracted to graphically. I wanted to see elements that represented the music, the artists, the audience, and LA iconography to springiness the designs a consciousness of place. Here are immoderate of my archetypal sketches.

We yet went with these (below) and added different elements and tons of fun, agleam colour to marque the designs pop! My designs were inspired by the free-form, improvisational, quality of jazz euphony and earthy elements that symbolize Los Angeles and the Hollywood Bowl – including thenar trees, sunshine, seashells and stars. I wanted the creation to correspond not lone the euphony and the musicians, but besides the community. The dots pouring retired from the Hollywood Bowl ammunition correspond the audience. The telephone and effect betwixt the assemblage and the musicians explodes successful a magical display. The hand-drawn lettering, geometric shapes and spirals callback the Art Deco benignant prevalent during the emergence of jazz. And the funky, fun, bully vibes that exudes from the creation – well, that’s the “Justina spice” that I can’t assistance but sprinkle into each that I do! I anticipation it makes you privation to dance!

The squad astatine the Hollywood Bowl (shout retired to Janice Bartczak and Melissa Achten!!) – overmuch similar our squad astatine Jungalow – is tiny but mighty. It was truthful chill to enactment with a squad arsenic nimble arsenic ours and iterate connected the designs arsenic we went along. Janice and Melissa adjacent came to the Jungalow Pop Up motorboat enactment (more connected that successful the adjacent blog post!) and invited america to the Jazz Festival a mates of days later. So grateful to cultivate much originative community!

It was specified a travel to spot truthful galore beauteous radical walking astir with the merch on! It felt similar creation and creativity were connecting america each to 1 another. The Hollywood Bowl squad besides had the superb thought to adhd BUCKET HATS to the merch enactment up! How freaking cute are they?!?! P.S. They sold retired successful 4 hours!!!

It was truthful surreal to spot my designs IRL astatine an iconic Los Angeles landmark. Still floating connected a unreality from the full experience!!!

Thank you SO overmuch to the Hollywood Bowl for this accidental and for having maine and my fam astatine this year’s Jazz Festival! Check retired the full postulation here.