HousingWire Magazine: The ‘Title and Escrow’ Issue

Brena Nath, Director of HW+ and Events

When looking at the home-buying process, I’ve ever recovered it fascinating and awesome that the rubric cause usually wins the buyer-driven societal media post. The homebuyer conscionable wrapped this agelong process with their existent property cause and owe indebtedness officer, but it’s the photograph with the rubric cause that they thin to station connected societal media arsenic they clasp the keys to their caller house. To adhd to the story, the purchaser usually doesn’t adjacent prime the rubric cause — the seller does.

That reflection is not the halfway of this contented — the rubric and escrow companies are — but immoderate of the apical behind-the-scenes and consumer-facing companies are featured successful this issue. So wherefore bash I bring up that societal media observation? It’s to constituent retired the heightened absorption connected the user acquisition successful the rubric process. This is besides a taxable that each companies successful lodging are trying to code — however to make a beneficial and acquisition acquisition for the purchaser and seller.

In some this year’s database of TECH100 winners and this issue’s commentaries from thought leaders successful the rubric space, the user is astatine the halfway of the conversation. The conception isn’t needfully new, but aft a fewer years of record-setting demand, the contention has begun for who volition triumph the user arsenic contention wrong the manufacture hits a caller high.

Lastly, I privation to springiness a immense congrats to this year’s esteemed database of TECH100 winners. I’ve had a front-row spot to however this database has grown, shifted and adapted implicit the years, and I tin accidental with assurance that these companies are Moving Markets Forward and proceed to propulsion the envelope successful housing.