40% Of New Ferrari Customers Are Under 40

Ferrari’s CEO, Benedetto Vigna, revealed successful a CNBC interrogation connected March 16th that 40% of their caller clientele are present nether 40 years old.

This marks a important summation from 30% conscionable 18 months prior.

This is simply a notable accomplishment for a marque that sells astir three-quarters of its accumulation to returning customers. While Ferrari has historically maintained exclusivity done constricted production, they person gradually accrued output to conscionable increasing demand.

Last twelvemonth saw a grounds 13,752 vehicles delivered, a 0.7% emergence from the erstwhile year. However, transportation hold times stay implicit 2 years.

The forthcoming debut of Ferrari’s inaugural electrical vehicle, slated for October 9th, could further displacement lawsuit demographics. Prototypes person already been observed nether camouflage, with deliveries opening successful 2026.

Vigna has indicated that immoderate imaginable buyers are exclusively funny successful electrical vehicles, bypassing their petrol-powered counterparts, suggesting this EV volition pull a caller question of customers.

The automaker projects that hybrids and EVs volition comprise 80% of deliveries by 2030, with petrol vehicles making up the rest.

The station 40% Of New Ferrari Customers Are Under 40 appeared archetypal connected Zero2Turbo.